
sustainable. Effective.
Market Theory is a next generation business services agency, built on objectivity, agility and a mission to restore the focus of analytics practice around the larger drivers of business growth. Our proprietary AI quantifies brand value across your investments to optimize performance and ensure brand growth.
Marketing Analytics
Market Theory helps businesses to become more cost efficient in their marketing efforts and grow significantly in market share.
Attribution Modeling
Our market leading expertise in machine learning and data science, we can create causality maps for our clients that precisely attribute their marketing efforts and drive substantially more revenues.
Business Intelligence
Our services and expertise extend to all facets of BI implementation and consulting, from operations, e-commerce, supply chain management, finance, marketing to even human resources.
Market Research
Theory leverages sophisticated statistical frameworks and partners with best-in-class competitive intelligence tools to help firms launch their products and campaigns with confidence.